Charities such as the Christoffel Blindenmission (CBM) doing good and helping the trio-group Mannheim as well as the InterRed GmbH. Already ten years the trio group and the CBM, on the basis of the Web content management system InterRed, working together successfully. During this time, she has trio-group already designed site generations of the German organisation (www.cbm.de) and the international umbrella organisation (www.cbm.org), designed, and implemented. Since 25 September 2013, the technically complete revised new website at is accessible. In the focus the challenge the current relaunch of the German website was user experience & accessibility, a technical solution to develop, which meets the requirements of the time and enables a trustworthy, efficient fundraising. Another objective is to provide barrier-free the page for a wide audience.
This should both people with physical limitations, when free users of mobile devices and have barrier-free access to all content and functionality of the site. Responsive-layout: Web design technology creates accessibility developers of the trio group in implementing laid emphasis on the modern layout of responsive. This flexible technology adjusts the presentation of the site to the end device no matter whether with a Smartphone or tablet, but also with desktop PC or 50-inch smart TV accessibility and the user experience should be everywhere the same. All content is still completely created in the Web CMS InterRed, managed and edited. Convenient processing of online donations of also was task of the trio group, the online donations on mobile devices to enable it and to settle directly via payment provider.
The donations are matched automatically via an interface with the customer relationship management (CRM) the Christoffel Blindenmission. The result of the relaunch: The new website is user friendly and visitors can be sure, that is his donation in good hands. Long-standing partnership between trio-group and InterRed the trio group is with six locations and 120 employees for more than ten years InterRed solution partner. From traditional advertising to PR, online and below-the-line: Not without reason one trio-group with over 50 creative awards the largest owner-managed communication service providers in Germany. Through a joint partnership with the InterRed GmbH, one of the leading providers in the areas of content management (CMS), content management system and multi channel publishing, be so since many years synergies not only in the field of advertising exhausted and developed innovative potential.